MIND OASIS · CREATIVE PERFORMANCE OS

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creatives in motion
Today's focus
Open Review →
Bottleneck
Open Review →
Upcoming launches
Open Planning →
Team workload — this week
Open Planning →
Live activity
Quick actions
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Creative Performance OS
Designer View
View your creatives, update status and upload assets
Status
Channel
Campaign
Creative Performance OS
Campaigns
All work in motion — paid-media campaigns and standalone briefs side by side
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Campaigns
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Total creatives
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Approved
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In review
Brief type
Moment
Status
LoB
Channel
View
Template
All work
Creative Performance OS
Content Library
Overview of all hooks, captions, USPs and disclaimers
Creative Performance OS
Review
Review creatives and library content before they go live
Campaign
Channel
Language
Status
Creative Briefing
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Creative Performance OS
Planning & Workload
See what every designer is working on, plan capacity for upcoming campaigns, and spot blockers before they slow you down.
Designer
Channel
Status
Color by
Brief type
Creative Performance OS
Asset Library
All shoot assets — cherry-pick for new campaigns
Shoot
Type
LoB
State of Mind
Status
Upload asset to library
Asset details
Asset name required
Asset type required
Asset URL required — Google Drive / Dropbox link
Thumbnail preview — drag & drop or click to upload screenshot
🖼
Click or drag & drop a screenshot
JPG, PNG — max 5MB
Shoot & talent
Shoot — photographer, date & agency load automatically
Models
Influencer
Content classification
LoB
Brand At Home App Boutiques
State of Mind
Generic Focus Recharge Relax Sleep
Tags — comma separated keywords
Buyout rights
Expiry date
Channel
Social Web Stores
Countries
Global Europe Netherlands Belgium Germany France UK Spain
Notes
Asset Library
Shoots
Add new shoot
Shoot name required
Shoot date
Location
Photographer
Model agency
Dashboard
New campaign
Campaign name required
Example — uploaded to Airtable after creation
📎 Click or drag & drop image, video or PDF
Channels — where the ad runs
Meta Google App Google Display Youtube DV360 Display DV360 Video Apple Search Ads
LoB
Brand At Home App Boutiques
Distribution Type
Paid Organic Owned
State of Mind
Generic Focus Recharge Relax Sleep
Content type
Still Video Carousel
Variations — used in campaign slug
Countries
Netherlands Belgium Germany Austria France UK Ireland Sweden Denmark Finland Poland Romania Hungary Bulgaria Croatia Estonia Latvia Lithuania Luxembourg Portugal Italy Slovenia
Languages — determined by countries
Select countries above
Type
Branded UGC
Funnel
TOFU MOFU BOFU
Hooks
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Hooks Variation
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USP
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Master Caption
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Call to action
Landing page
Bullet next to phone
7-Day FREE TRAIL START TODAY €3,99
Start date — assets due
End date — campaign ends
Status
Ready to generate
🔗 Auto-generate UTM codes — after creatives are ready
Each UTM is auto-parsed from the creative's filename and saved as Draft. Review them on the UTMs tab before activating.
Dashboard
Delete campaign
⚠ This will permanently delete the campaign and all its creatives from Airtable. This cannot be undone.
Creatives that will be deleted:
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Dashboard
Add new item
Creative Performance OS
UTM Codes
One auto-generated URL per asset — click any row to copy the URL or generate a QR code.
Channel
Country
Language
Status
Attribution
View
Creative Performance OS
Documentation & System Health
Open the full docs or run a diagnostic check to verify everything is connected and working
↗ Open documentation
Architecture, workflows, table schemas
10
Airtable tables
7
Dashboard pages
4
Automations
4
User roles
Creative Performance OS
Admin & System Health
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Campaign health
Performance insights